Tuesday 5 November 2013

The festival of light, enlightenment, Karamchand


Hope you had a sparkling and safe Diwali. We did have a good one, ourselves. Lots of lights all around and in the process, we were en-light-ened.
During Diwali, we found out that we have received some review from Expedia. You can read about what one of the "big daddy"s of travel think about us here: http://traveltekker.com/2013/10/17/2013-10-01-traveltech-news-review/
Quite clearly, we have left quite more to be desired on our "semantic search". We have been seeing this from the various queries that you have asked findmycarrots and where we have failed to show you meaningful results. This was our moment of truth. We now clearly see what you have been trying to tell us. We need to provide you a better search experience. What is the point in having sterling information in our system if we cannot produce the carrots that you are looking for?
This far, we have been focused on 2 fronts:
1. To improve our India DB. We already are at 6K+ which is, dare I say, one of the most comprehensive travel db in India. But we were not satisfied. We know there are still some gems that we are missing and we want to bring them to you.
2. Based on the feedback we received from Kartick Prabu of Tnooz (here: www.tnooz.com/article/findmycarrots-leverages-semantic-search-big-data-ease-travel-planning/), we have been constantly trying to provide better insight into the places with options like TripAdvisor ratings and twitter feeds.

After the understanding, we have decided to change our focus a bit. Here's how:
1. Henceforth, we will be focusing on improving our search algorithm and introducing what we believe will help find better carrots from your queries. We plan to introduce our improved search algorithm in the near future. And that is where we plan to invite our childhood hero to findmycarrots - Mr. Karamchand. The first episode of Karamchand search algorithm will be introduced in findmycarrots very soon. We are working on production as I write this report to you.
2. Sometime back we had promised to bring to you new adventure activities, very soon. We had clearly underestimated the complexity and ignored the time it will take us to react to your comments that we lack useful information on the places that we dish out as results to your queries. We will continue that work, but believe we are in the final part of that effort and we will be able to bring something very meaningful to you in terms of additional information to help decide a place from the multiple results we dish out. We have received a few interesting feedbacks. We never knew that an adventure sports called "SeaWalking" exists. We have learnt from your feedback and will be adding that to the list of adventure activities we provide results for.
3. We will continue our work on providing better and "easier to use" insights of a place, so that your decision making process becomes a sweeter experience.

However, we are still a Work in Progress and need your feedback desperately to learn what you will like to see.going forward. Please keep your feedback flowing. We are listening intently and trying to react to your requests as fast as we possibly can.
--Enemy-JustInTime

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    Local information is an item on the "to be cooked" list...

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